UKSA Financial Education: Home    (site under development)
This site is being developed by the UK Shareholders' Association (UKSA) as a basic financial advice service that is truly independent and unbiased.

Political message
This site is designed to be of practical use. But it also, currently, has a political purpose. The government has committed to a policy of making individuals responsible for their own financial affairs, and offering the financial education to enable them to do this. This site is a practical demonstration of how such education could be provided - cheaply, efficiently and honestly.

Visit Education for an explanation of how this site contributes to the financial capability debate.

For more political context visit the UKSA site.

What we are about
This site provides basic, unbiased financial education, cradle-to-grave. We exist because the innocent consumer cannot be expected to distinguish good from bad in the flood of purported financial advice that is available to him.

Where you will find this site very different from most others is in its emphasis on basic principles. Other sites teach you the characteristics of financial products but leave you ill-equipped to chose between them.

Our message
Good financial habits are not difficult. They are only made to seem so by those with a vested interest in confusion. Whatever your level of knowledge, if you work through the lessons of this site:

  • you will be able to manage your own affairs, and/or
  • you will understand the need for good advice and will be able to look for it.

How to use this site
This site comprises three education modules and six sections of supporting material.

Education modules
The essential basis for managing your financial affairs.

Simple Investing
All you need to know to invest competently.

Advanced Investing
A way forward if you want to improve.

Choosing Products
The advice your commissioned 'adviser' won't give you.

Information on the main types of asset available to the private investor.

Information on the main types of financial product.

Information on ISAs, SIPPs and CTFs.

Who's Who?
Information on the main players in the Financial Services jungle.

Supporting explanation and research.







Copyright UK Shareholders Association Ltd 2004/7. Refer to the Legal page for conditions of use of this web site.
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